Drones could soon be delivering mail

Drones delivering mail has always been seen as a thing of the very distance future but recently certain companies have claimed that the use of them could be closer than we think. Amazon made a statement back in 2013 stating that they would hope to have drones delivering parcels to our doors within 30 mins possibly within the next four to five years. The Australian Post (Postal service owned by the Australian Government) have also stated that they too will be looking to use drones in the near future to deliver letters and small goods. In April this year, the Australian Post confirmed that they are trailing the drones as […]

6 Steps To Make Marketing Using Direct Mail A Success

Marketing through direct mail is one of the most effective yet undervalued marketing techniques. When done correctly, it can turn your business around in no time. So, are you ready to embrace this marketing technique and set your business on a new path to success? This blog post outlines the steps that are involved in conducting a successful direct mail marketing campaign. Please read along if you wish to discover more. Create Mailing List Prior to creating your mailing list, you should be aware of your clients if you are looking to conduct a successful direct mail marketing campaign. No matter the criterion that you will use to come up […]

Shopping online – not as good as it looks?

A recent study carried out by Royal Mail showed that approximately 12% of all online purchases made are returned due to the item not looking like it does in the picture shown on the website. Online shopping has boomed over the past decade with many people doing the majority of their Christmas shopping online. But with online shopping comes risks, especially during busy periods. Not only do people have to hope that the product they ordered arrives is the one they ordered, is in a good condition and is as it looked on the picture but also that it arrives on time. During holiday periods such as Christmas, the postal […]

Saving money on business postage

Many businesses use the postage service every day to send out invoices, reminders and promotional material to their customers. Direct mailing can help you increase your business and quickly convert to new sales. Postage costs can be reduced if you are sending out mass mailings but there are still ways that you can save money even if you are only sending out less than fifty letters or flyers. A franking machine can easily be installed in most offices and allows you to print the postage directly. You can often add your own logo too, to personalise the mail that is going out to customers. Franking machines offer Royal Mail postage […]

All in direct mailing

Direct mailing companies often offer packages that allow them to quote you a set price for the design, printing and mailing. If you have in house designers or want to use a third party designer then many mailing companies will print from a PDF that you send them. Often you will find that mailing companies can offer a postage service that is cheaper than you posting them yourself. For example, some companies charge 23-24p per postcard sent out and that includes printing. That price is actually less than a second class stamp. They are able to offer these prices due to discounts they receive in bulk purchases. If you are […]