Sending your Products in a Padded Jiffy Bag
If you want to make sure you products make it to your customers safely, then a padded jiffy bag could be ideal. They almost look like large padded envelopes, and that’s pretty much what they are, but they are extremely strong and durable, while the inside padding means they can keep any expensive items safe and undamaged. Jiffy bags come in a wide range of sizes, and if you have a large number of products that are all one size, then you could save time and money wrapping the products in parcel paper, and opt for a set of jiffy bags. You can up them in bulk, and it will […]
Why Direct Mailing is still an important Marketing technique
Back in the day, direct mail was one of the most popular marketing methods; well actually it was one of the only marketing methods. Technology has certainly changed since that era, but many companies will still send out leaflets, letters and brochures to reach their audience, and it can still be a very effective method. If you have a physical store (not just an online store) then it can be important to let people from that area know what you’re all about, whilst mailing can also help you spread the word further afield. It’s a lot easier to ignore an email then it is to ignore mail, and that’s why […]
The Early History of Mail
Mail as we know it today has developed significantly over time. It is suggested that the first envelopes were made of cloth and animal skin, while the first proper mailing system was created in Paris by De Valayer. He managed to set up various mail boxes and delivered any letters that needed sending out. Two centuries later the first stamp was created and that was in the United Kingdom by Rowland Hill, and it was since then when mailing took the shape as we know it today. We now benefit from many technological improvements and processes are more organised and simpler today than they were back then, but it just […]
Using a Next Generation Mailing System
If a great deal of your business revolves around mailing, then it’s important to know the benefits that a next generation mailing system can bring. Some systems are capable of processing around 300 letters a minute, and that includes the mail being put into envelopes and being labelled appropriately. Mailing systems are expensive but the time they can save for a business will certainly see them make a return on investment. These systems are usually equipped with a monitor, occasionally touch screens – which makes operations simple. They are built to last and while ink will always need to be replaced and paper and envelopes refilled, the mechanics are built […]
Using Direct Mail to get your message across
We may now live in a modern environment when we can send and receive information in the blink of an eye, but there may come a time when direct physical mailing can be useful. It’s unlikely that people will read through a lengthy email with all of its attachments, especially customers, and the rule of thumb with email marketing campaigns tends to be keeping them short and sweet. That doesn’t have to be case with direct mail, and by sending out a leaflet or a publication you may find that people are more likely to read the information, they may sit down with a coffee and have a read when […]